Understanding Lead Evaluation and Rejection Criteria
As part of our commitment to transparency and collaboration, we want to provide clear insights into how we evaluate the leads you submit and what factors might lead to their rejection. This understanding will help you focus your efforts on generating high-quality leads that align with QAT Global's services and standards.
How We Evaluate Your Leads
At QAT Global, each lead you submit is carefully evaluated based on specific criteria to ensure it aligns with our business objectives and service capabilities. Here’s what we look for:
- Uniqueness: Leads are cross-checked against our internal CRM to ensure they are not duplicates and have not been previously submitted.
- Information Accuracy: We verify the completeness and accuracy of the information provided in the lead.
- Target Market Alignment: We check if the lead falls within our defined target market, including industry, company size, and geographic location.
- Decision-Making Authority: We assess whether the contact person in the lead has the authority or influence to make decisions regarding IT staffing or software development projects.
- Budget Adequacy: The potential client’s budget is evaluated to ensure it aligns with our service offerings and pricing structures.
Common Reasons for Lead Rejection
Understanding why a lead might be rejected can help you refine your lead generation strategy. Common reasons for rejection include:
- Duplicate or Known Leads: Leads already known to us or submitted by another affiliate are not accepted.
- Existing Clients: Leads representing current clients not referred by you will be rejected.
- Incomplete or Inaccurate Data: Leads with missing or incorrect information are often not pursued.
- Conflict of Interest: Leads that present a conflict of interest for our company are not accepted.
- High Risk: Leads associated with high business or reputational risks are carefully scrutinized and potentially rejected.
- Quality and Relevance: Low-quality or irrelevant leads will not be pursued.
- Outside Target Market: Leads that do not match our target market criteria are often rejected.
- Lack of Decision-Making Power: Leads are rejected if the contact lacks the necessary decision-making authority.
- Insufficient Budget: Leads with budgets that do not meet our service pricing are less likely to be approved.
- Non-Compliance Issues: Leads that do not comply with legal or regulatory standards will be declined.
Need Assistance?
If you have any questions about our lead evaluation process or need guidance on generating suitable leads, please don’t hesitate to reach out. Contact us at affiliatemanager@qat.com for support.
We value your contributions to the QAT Global Elite Connect Affiliate Program and are here to support your success. By aligning your lead generation efforts with these guidelines, you can enhance the effectiveness of your contributions and our collaborative success.
